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Katy Perry to debut perfume ‘Purr by Katy Perry’ in November

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Katy Perry's perfume Purr by Katy perry will be released in November 2010 at Nordstrom

Katy Perry is joining the line of celebs in perfume business by presenting her first scent in November this year.

Purr by Katy Perry
is described as “peach nectar, forbidden apple, with hints of green bamboo.” Katy promises it to be something “unlike I’d smelled before.”

There are amazing fragrances backed by other celebrities, but what I’m bringing is not like any other,” Katy Perry told WWD.com. “It wasn’t just like, ‘I love gardenias.’ That would have been the easy route. I really wanted to develop a scent that was completely unlike anything I’d smelled before and not one that smelled like a knockoff of another scent. I’d never want to do anything ‘just because’.”

Katy’s decision to launch perfume was targeted by her desire to “bring my touch to the category and make it competitive.”

I saw a lot of my peers getting into this world, and, as with my music, I thought I could… It just seemed logical (to launch a perfume). The hardest part was keeping it under wraps for a year during the development process. I kept wanting to tell someone!” Katy gushed.

The Purr perfume will hit Nordstrom stores in a bit more than three months and sell between $36 and $65. Expect to see a very cute bottle to match the feline style of the new product. Katy says she wants the bottle to come in a cat-shaped bottle with jeweled eyes.

The whole ‘purr’ thing kept coming back, the sound is in perfume,” Katy Perry explained the name of the scent ‘Purr’. “Even Perry if you say it a certain way.”

Don’t like peachy scents but I’m definitely looking forward to seeing the bottle’s design. You?

ABOUT KATY PERRY

July 23rd, 2010
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