Olympics champions don’t care for what they’re wearing while reaching for gold, but fashion houses create the sports luxury for them to enjoy and make their sporty fashion statement.

Prada

Prada Sport’s “Tricks” collection, made especially for the Olympics, consists of nylon jackets, bags, and wallets. These yummy Prada accessories honor Italy (where the fashion house is based), Japan, and the Far East, are sold only in boutiques abroad. If you are in the US try eBay.

Recognize the colors of the Olympic rings?

Puma

Puma is sponsoring several Beijing athletes. Leading sports brand held a contest where students designed Olympic-inspired luxury accessories to carry the brand’s new Usan shoe.

The four winning bags are available in Milan, Paris, the United Kingdom, New York, and Tokyo, as well as here

Student winner George Omerod designed these medallion-shaped bags, which unzip on the side to create a larger bag.

Polo

Polo Ralph Lauren is the official outfitter of the 2008 U.S. Olympic teams. Team U.S.A. was wearing navy blazers at the opening ceremony as Kobe Bryant is pictured here in his Polo getup, but you can expect to see plenty of red, white, and blue attire at the closing ceremony.

U.S. athletes Deontay Wilder (boxing), Joy Fahrenkrog (archery), Brianna Glenn (track and field) and Giuseppe Lanzone (rowing) show off Ralph Lauren’s sporty sophistication and refined sensibility. These items are available here

Adidas

Adidas has been with Olympics since 1928, when founder Adi Dassler first created products for athletes competing in the Amsterdam Olympic Games. Over the past 80 years, Adidas has provided products for famous Olympians such as Jesse Owens, Wilma Rudolph, and Nadia Comaneci. As the official sportswear partner for the 2008 summer Olympics, the brand, for the first time ever, will be selling the same products that the Adidas athletes are wearing during the games. Adidas’s “Made For Beijing Collection” covers 26 of the 28 Olympic sports, and has limited-edition footwear such as these boxing shoes. Products are available here

These Microbounce + Medal Pack limited-edition footwear collection in gold, silver, and bronze is available at Adidas stores in New York, Las Vegas and San Francisco.

Speedo

For Speedo’s 80th anniversary, the swimwear brand collaborated with Japanese fashion label Comme des Garcons to develop the LZR Racer, which has been called the world’s fastest swimsuit. Made from low-drag, water-repellent, and fast-drying fabric, this super-suit is ultrasonically welded, making it literally seamless. Domme des Garcons designer Rei Kawakubo says:

I was interested in expressing the energy and the power that comes from the spirit, embodied in the meaning of the calligraphy, together with the will to win for one’s country.”

Three silhouettes of the LZR Razer will be available for men and women this fall.

Natalie Coughlin, five-time Olympic medalist wears one of the suits. Speedo harnessed the expertise of N.A.S.A. to make it, and Kawakubo placed sweeping brush strokes in metallic silver on the suit’s side panel. Japanese artist Inoue Yu-ichi painted calligraphy that represents the heart, spirit, and mind.

Gucci

And finally, Gucci with the 08-08-2008 collection. Creative Director Frida Giannini epitomizes sporty luxury in the 8 exclusive accessories taking her cue from the competitive sports.

Items include panda-bear, bike, watch, shoes, bags. Aren’t you loving it?

Also collection includes sports shoes, for both men and women, articulated in a fresh patchwork of suede, patent leather and gold trim.

Spring is finally doing its job. If not always outside the window, but it is definitely casting its warmth over designers. Here is my top favorite fashion flows for the coming warm season. The main tendency for casual clothes is shorts. Shorts in all styles and for any occasion. They go well with shirts and bright coats. The must have accessories are huge black sun glasses and even more important a belt. This season I see belts used for any collection, belts are everywhere even on shoes and bags. So make sure to fill up your wardrobe with some latest ideas. Lacoste for both ladies and gents. It is fresh and cool. The collection reminds me the outfits for barbies and kens. This spring Lacoste is my # 1 choice for Sunday golf and bbq.

Blumarine presents rich collection of shorts and jackets. I find it fantastic to look hot and representative at the same time. I can wear it to the business meeting and still look sophisticated wearing short shorts. Well, not quiet sure about the length, but I am Miss Provocateur! Brown with a slight gold goes perfectly with any color of blue. And don’t forget the belt.

For the guy accompanying me I pick DKNY. Not too flashy, pure NY style but so much glam in the thin tie. I love the idea of a tie in two colors. One black and one laid - on bright: orange, pink or blue. Hot! Sweet and glamorous match would be Emporio’s black dress with a belt higher than the usual, stiletto heels, massive bracelet and shaded sun glasses.

D & G is always nice. This wear is comfortable and goes well with the huge bags. I take it for the trip from one city to another. Victoria Beckham would too. On the rainy early may a coat from Ralph Lauren would be more than needed. All the rage is in color of the season! The last tendency every respected designer has in their collection spring-summer 2008 is golden yellow. It will make you look totally in style. Wear this coat on any day, even the sunny day. But please don’t over exaggerate with the color. The golden yellow is enough. Huge sun glasses, a huge bag and tight black pants are required.