Agyness Deyn with her peroxide crop is this summer’s must-have haircut. Young British model was the face of the Burberry last season. But as it unveiled today for this new coming season the brand has chosen newcomer Rosie Huntington-Whiteley to front its autumn-winter campaign.

Deyn will continue as the face of Burberry’s perfume, The Beat.

The black-and-white images were shot in Kensington Gardens by Mario Testino, and featured Burberry’s latest must-have - the Lowry bag.

Christopher Bailey, creative director of Burberry, said:

The campaign is nostalgic, returning to our signature black and white and capturing the poetic melancholy and romance of the winter collections which were inspired by LS Lowry. Menswear is reinforced with an actor I admire enormously, Sam Riley, playing one half of the ‘Burberry couple’ alongside the fresh-faced British beauty that is Rosie Huntington-Whiteley.”

Success will be all the sweeter for Huntington-Whiteley, 21, because she has made no bones about her dislike of Deyn in the past. Who cares. Even if Rosie was to replace Deyn, still Agyness is our favorite. She is currently releasing a single with the band Five O’Clock Heroes.

Click to watch the official video of the song ‘Who’. It is one of my most recent favorites and Agyness’s got the voice!

Both on and offstage at the T4 On The Beach bash, the Lancashire lovely caused a stir as well, by arriving with her new boyfriend, The Strokes guitarist Albert Hammond Jr. The couple went public last month at the Songwriter Hall Of Fame Awards in New York.

Bailey speaking of Deyn:

Agyness is a huge part of the Burberry family and a personal friend. We’ve worked with Agyness for several years now and I am thrilled that she will continue to star in our new fragrance campaign ‘ Burberry The Beat’ this year.”

Click to watch The Beat commercial

By the way, what I found quite interesting is that Deyn’s real name is Laura Hollins, and she formerly worked behind the counter in a fish & chip shop.

The girl is one of a few outstanding world class models that had not been ousted by the fashion firm.

This year’s works of Stephane Rolland have really surprised the fashion industry in the best way possible. Firstly, his Summer 2008 is amazing in shiny sparkling fabrics. He’s got it all:

Elegance

Boldness

One - shoulder strap

Being relatively young designer in high fashion, Stephane Rolland has made his statement at the 2008 Paris Haute Couture Fashion Week by presenting his Fall Winter 2008 - 2009 collection.

It is this young designer who is truly the future of fashion, as an increasing number of clients are looking for fresh styles and modern ideas to bring life back into the historically appreciated art of Haute Couture. Stephane is more up to date and the way he modernizes details makes me feel the new spirit.

Unfortunately, not everyone understands the definition of Haute Couture, or high fashion. Here is a brief one for you.

Haute couture is a “protected name” that can be used only by brands that meet certain well-defined standards. The term is also used loosely to describe all high-fashion custom-fitted clothing, whether produced in Paris or in other fashion capitals such as Milan, London, Rome, New York and Tokyo. Haute couture is made to order for a specific customer, and it is usually made from high-quality, fancy fabric and sewn with extreme attention to detail and finish, often using time-consuming, hand-executed techniques.

Creations by French designer Stephane Rolland were unveiled during his Spring/Summer 2008 Haute Couture collection show in Paris on June 30.

The collection was a total blast compare to some high names. Not many fashion houses can say with pride that they are the leading force for the more contemporary young client. Unfortunately, most of Haute Couture doesn’t win hearts, it only gets appreciated as pieces of art, but Rolland’s work is that I would love to wear.

Moreover, we’re talking about the collection with new identity. I can see celebrities like Rihanna or Agyness Deyn wearing Stephane Ronaldo’s clothes.

“Repensar, reciclar, renovar” is the slogan of the 13th Rio Fashion Week. This year, the event is focused on renovation and recycling processes, which are indispensable both for the planet safeguard and the fashion industry.

Among the prestigious 40 showcases by Brazilian designers there is exciting 2009 swimwear show from Lenny.

Again, there is the trendy one-shoulder-stripe one-piece swimsuit just like the 2008 Gucci one. It is fantastic in cherry red and even better in metallic dark blue. Being a full piece in the front it reveals the graceful back.

High street fashion is the direction the world is going for in 2009. I can see Agyness Deyn wearing Lenny. If you’re an indigo party girl this is a collection you can be heading for, though some pieces of the collection have the more natural safari look to it.

The summer is ought to be hot: go for high street fashion or safari. My suggestion is that roundy busty girls go for safari and skinny long legged beauties do high street. You decide.

Mixing must be on edge. Extended elongated bracelets are excellent addition to any swim suit.

Click to watch the entire showcase.

Angelina Jolie is replaced by Agyness Deyn as the face of Japanese cosmetics giant “Shiseido”, FemaleFirst reported lately.

Jolie has been the brand’s face since 2006. Deyn is due to join the campaign this fall for Fall 2008 Maquillage launch.

The Wanted star was also dropped by fashion house St. John last month after her three-year contract with the company, according to the source.

Guess Jolie is not really disappointed. She’s gonna be really busy soon changing diapers for her twins.

Another star-studded party was held by Sir Elton John yesterday in his Windsor home. Hardly had celebs said good bye to Nelson Mandela in Hyde Park as they were invited to Elton John’s 10-th Annual White Tie & Tiara Ball raising money for the Elton John AIDS Foundation.

The Ball is an annual event hosted by Elton John and David Furnish and one of the premier fundraising events of the UK. This year the ball marks its 10th anniversary and the 15th anniversary of the Elton John AIDS Foundation in the United Kingdom. This year’s sponsors include Chopard and OK! Magazine. The Ball has already raised more than £26.9 million (over $53m) since the first event in 1998.

The event is famous for its wealth of A list celebrities attracted. This year’s list included former U.S. president Bill Clinton, Sir Michael Caine, Will Smith and Jada Pinkett Smith, Elizabeth Hurley with husband Arun Nayar, The O.C. star Mischa Barton, Kelly Osbourne, Rob Steward with his family, model-of-the-moment Agyness Deyn, Chris Tucker, American Idol judge Simon Cowell, Natalie Imbruglia, and many others.

Guests looked gorgeous. Jada Pinkett Smith was wearing a tight black gown with a very long train making her look just amazing against her really stylish hubby.

As for Liz Hurley she chose a stunning aquamarine strapless gown and a diamond tiara to make her look like a real princess (or a queen?).

Mischa Barton was wearing a lemon green dress with a black lacy inset and embroidered headband making her look flirty and girly. I liked the headband, not the dress.

Mischa wasn’t along to pick a headband. Model Elle MacPherson dazzled in a gold evening look, beaded gold headband and vintage embroidered shawl that made her look hippy but really glam.

Eva Herzigova was wearing a very lovely Gracian-style white gown with a yellow-brown chain ornament. Cute.

Naomi Campbell showed up too.

Generally, every year the party has a theme. “The theme this year is ‘beach party’,” says Elton’s longtime partner David Furnish. “So, we’ve got Brian Wilson of the Beach Boys playing. The aim every year is to get people to say it was the best one yet. It’s still a party in your home and Elton and I like to shake everybody’s hand personally. There is no us and them.”

Though it was a beach party, most celebs preferred more classical glam style. I personally liked Natalie Imbruglia’s black dress that stressed her slender body really well.

Elton John and David Furnish invited 620 guests who had to pay $6000 a ticket to raise even more money than last year though last year they raised $12 m at the Las Vegas party.

Agent Provocateur, sexy lingerie line has dropped Kate Moss for the second time.

The 34-year-old legendary model has lost her £500,000 deal to Alice Dellal, an unknown blonde socialite who is only 20 years old. Alice is half Brazilian and wears a nose ring, that’s pretty much I know about her. She is supposedly replacing Kate for having that fresh unknown face and Kate’s too popular and is everywhere possible that is why she is no longer brand’s signature.

Alice Dellal is to show herself to the world in September 2008.

This isn’t the only fashion failure for Kate this year. Naomi Campbell took her job at Yves Saint Laurent

So-called ‘new-generation-Moss’ British fierce model Agyness Deyn replaced Kate Moss at Burberry.

Catwalk queen Kate Moss will always remain to be style icon. But she needs to move on. Now she manages her own clothes line exclusively for Topshop. This is what fashion business is about. It’s about changing trends.