Diesel praises fetishism
Advertisement is more art now than ever. It takes a lot to create an ad campaign that’s unusual and exclusive.
Diesel is so fond of creating super odd ads that are always different and always fantastic. Hope you’ll enjoy their Spring/Summer 2009 ad campaign.
The photos are all black-and-white, made by John Scarisbrick at 1896 Studios in Brooklyn.
There are no messages, themes or commentary to understand,” Wilbert Das, Diesel creative director, explained. “Our objective is to intrigue and provoke a thought.”
And they surely reached the goal.
One of the campaign’s ideas is fetishism. An elderly foot fetishist is featured sniffing (or whatever he is doing) Diesel snickers. It looks very odd, but it’s so creative on the other hand!
A room with a lot of cats, a fish with V inscribed on its side, an Alice in Wonderland scene, a girl’s face with a strange message written on it… it’s all Diesel.
It’s not an ad, it’s art. And Diesel is reported to spend $5.8 million on their artistic ad campaigns this year.
And you know what, though some photos don’t seem to make any sense, they are so provocative and original that they actually make me go and buy something Diesel.
Leave a Reply
Madonna appeared in a scout uniform while fighting for gay rights in New York City at the 24th annual Gay & Lesbian Alliance Against Defamation (GLAAD) Awards.
18-03-2013 | Read Full Article
Rihanna wears double jeans at River Island after party in London!
05-03-2013 | Read Full Article
Jennifer Laurence's transformations of recent time. Her hair color gets from blonde to brunette again. Why?
01-03-2013 | Read Full Article
The Brit Awards 2013 went with a glam as usual gathering celebs from Britain and across the pond to honor the winners in various music categories. Adele won another Skyfall accolade, while the best album of the year has gone to British Female Solo Artist award winner Emeli Sandé.
21-02-2013 | Read Full Article