Rihanna & Kanye West launch fragrances
More Rihanna news.
Hardly had Ri got over the humiliating public buzz over her bloody argument with Chris Brown on Feb. 8 this year, as she’s now getting a new portion of public attention. it’s nothing personal this time.
Rihanna’s producer and Iconic Fragrances, LLC principal, Jay-Z teamed up with Parlux Fragrances, Inc. to launch two new perfumes with Rihanna and Kenya West.
Jay-Z’s interest is a piece of every sale the fragrances make.
We are excited for the opportunity to partner with Parlux and their management team in the launch of these dynamic new brands. This venture will take what is already a successful franchise at Parlux to a new level,” he said.
We are extremely excited to begin work on our projects with Rihanna and Kanye West. Each is an extremely highly regarded celebrity at the top of his or her profession who is undoubtedly going to make an indelible impression in the fragrance industry, just as each has done in the entertainment world. Their stars continue to rise rapidly in the entertainment arena, which will represent a terrific springboard for us in launching their fragrance brands,” Neil Katz, Chairman and Chief Executive Officer of Parlux, said, it was revealed in the official statement.
Kanye is expanding his talent to perfume making? How original!
Besides West and Rihanna, Parlux Fragrances also cooperate with Paris Hilton, Jessica Simpson, GUESS?, Nicole Miller, Queen Latifah, and also hold license for Paris Hilton watches, cosmetics, sunglasses, handbags and other small leather accessories.
Wonder what Kanye West smells like.
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