Lucy Moore: Size 16 Cover Girl
A real woman plus size model has been named as the winner of a competition to find the face of lingerie retailer Ann Summers. Lucy Moore, a 20-year-old University of Westminster student from Portsmouth, Hampshire, gained over 22 per cent of the 30,000 people who voted in the contest featured on ITV2′s The Only Way Is Essex. Miss Moore, a size 16, said:
This has been one of the most exciting things to happen to me and I couldn’t believe I made it into a national modelling competition and have now won. It is beyond anything I could have imagined.”
I want to represent women with a curvier figure and show them that you can be sexy, no matter what your size or shape.”
Jacqueline Gold, a CEO of Ann Summers, said:
This has been such an exciting campaign for Ann Summers and I was amazed by the amount of entries we received.The campaign was about finding a real woman who embodied our brand and oozed sexiness and confidence.”
Lucy really stood out for us and we are really looking forward to showing off our new Valentine’s collection with Lucy taking centre stage in the campaign and store windows.”
The other nine women chosen were Sinead from Beaconsfield, Katie A from Essex, Mary from Clitheroe, Hayley from Dudley, Natalie from Huddersfield, Melanie from London, Kassidy from Hebburn, Katy K from London, and Abigail from Hartlepool.
It’s interesting that to win over the public, Lucy expanded her own promotional tour building support for her campaign. She featured in her local newspaper as well as spending time in her local Ann Summers store as real life mannequin, modelling key lingerie lines in the store window.
For even more support Lucy sported the company’s Miss Claus outfit for the opening of the new concept store in Milton Keynes, and even to Twitter and Facebook to form support from her followers and favourite celebrity tweeters. Lucy told that despite she has always desired to be a model, she still could not believe that she had won. She said:
At school I was the biggest girl in my group of friends, so I avoided being teased by being fun and bubbly.Now all of my course mates at university have seen me in my underwear. It’s a bit weird.”
Imo, Lucy is pretty, but she’s overweight and therefore unhealthy. Fighting against a kinda ‘discrimination’ relative overweight people is getting more and more annoying. Claiming that big people are as sexy as normal ones is self-delusion. Stop worshipping obesity, it’s not okay. For my readers to know, I am not promoting excessive thinness, I am just for healthy and aesthetic good looking.
- lucy moore model
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