Hollywood digitally dies today, on World AIDS Day
Today is the day of silence in celebrity Twitterverse. Today is World AIDS Day and the day celebrities like Kim Kardashian, Alicia Keys, Lady GaGa, Justin Timberlake, Usher, Jennifer Hudson, Ryan Seacrest, Khloe Kardashian, Elijah Wood, Serena Williams, Daphne Guinness, Twilight‘s Bronson Pelletier, Kimberly Cole, and Swizz Beatz log out of Twitter and Facebook (digitally die) for charity. The celebs will get back to tweeting as soon as Alicia Keys’ charity Keep A Child Alive raises $1 million to help those affected by AIDS.
Starting today, 30 million fans and followers (including me) can feel what it’s like to live without regular updates from the celebs. It’s going to be hard but it’s all worth it.
The Digital Life Sacrifice campaign is aimed at “shocking you to wake you up” to pay attention:
We’re trying to sort of make the remark: Why do we care so much about the death of one celebrity as opposed to millions and millions of people dying in the place that we’re all from? It’s about love and respect and human dignity,” Keep A Child Alive co-founder Leigh Blake said in his message last week.
Before officially quitting Twitter and Facebook the stars had taken part in the “last tweet and testament” videos and photo ads showing them in coffins and representing their “digital death.”
Check out the Digital Life Sacrifice “last tweet and testament” video below to learn what you can do to help children & get your favorite stars back online:
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